Top 25 Toys: December 2011
Jan 09, 2012
In November Warner Bros. Interactive Entertainment released Batman: Arkham City, the long-awaited sequel to Batman: Arkham Asylum, and the characters from the new video game were brought to life with DC Direct's Batman: Arkham City Series 1 Action Figures, the best-selling Toy product to comics specialty retailers in December.
DC Direct had a strong month in December, taking the top eight spots on December's sales charts. In addition to the Batman: Arkham City figures, DC Direct also had the World of WarCraft Series 8 figures at #2, the Green Lantern Series 5 figures at #3, the StarCraft Premium Series 1 figures at #4, the Cover Girls of the DCU: Starfire Statue at #5, the DC Universe Online: Harley Quinn Statue at #6, the Blackest Night Power Ring Spectrum Set at #7, and the DC Universe Online: The Joker Statue at #8.
Also in the top ten for December were Kotobukiya with the DC x Bishoujo: Batgirl "Black Costume" statue at #9 and Bowen Designs with the PREVIEWS Exclusive Sabretooth "Street Clothes" Statue at #10.
TOP 25 TOYS
Based on Total Retail Dollar Sales of Products Invoiced in December 2011
RANK | CODE | DESCRIPTION | PRICE | VENDOR |
---|---|---|---|---|
1 | OCT110307 | BATMAN ARKHAM CITY SER 1 | PI | DC |
2 | OCT100358 | WORLD OF WARCRAFT SER 8 | PI | DC |
3 | MAY110310 | GREEN LANTERN SER 5 | PI | DC |
4 | FEB110285 | STARCRAFT PREMIUM SER 1 | PI | DC |
5 | APR110267 | COVER GIRLS OF THE DCU STARFIRE STATUE | $99.99 | DC |
6 | APR110282 | DC UNIVERSE ONLINE STATUE HARLEY QUINN | $90.00 | DC |
7 | MAY110309 | BLACKEST NIGHT POWER RING SPECTRUM SET | $65.00 | DC |
8 | APR110283 | DC UNIVERSE ONLINE STATUE THE JOKER | $90.00 | DC |
9 | JUL111905 | DC BATGIRL BISHOUJO STATUE BLACK COSTUME VER | $59.99 | KOT |
10 | DEC108208 | SABRETOOTH STREET CLOTHES PX STATUE | $275.00 | BOW |
11 | MAY110305 | BATMAN BLACK AND WHITE STATUE BY PAT GLEASON | $80.00 | DC |
12 | JUL101590 | SW BOBA FETT BUST BANK | $19.99 | DIA |
13 | JAN110454 | DC DYNAMICS JOKER STATUE | $195.00 | DC |
14 | JAN110451 | JLA TROPHY ROOM RED LANTERN BATTERY PROP REPLICA | $350.00 | DC |
15 | MAY111807 | DESTROYER MUSEUM STATUE | $240.00 | BOW |
16 | APR111853 | CYCLOPS MODERN STATUE | $200.00 | BOW |
17 | MAY111594 | MARVEL VS CAPCOM MINIMATES SERIES 1 | PI | DIA |
18 | MAY111806 | CAPTAIN BRITAIN STATUE | $225.00 | BOW |
19 | MAY110308 | WHITE LANTERN 1/4 SCALE POWER BATTERY & RING PROP | $35.00 | DC |
20 | SEP111650 | MARVEL UNIVERSE AF 201107 | PI | KEN |
21 | APR110281 | WOMEN OF THE DCU SER 3 ZATANNA BUST | $60.00 | DC |
22 | SEP111746 | GODZILLA S.H.MONSTER ARTS AF | $48.50 | BLU |
23 | AUG111863 | DOCTOR WHO PERSONALIZE YOUR SONIC SCREWDRIVER | $44.99 | UND |
24 | JUL111869 | GEARS OF WAR 3 SERIES 1 AF | PI | NEC |
25 | DEC074356 | MARVEL SELECT INCREDIBLE HULK AF | $21.99 | DIA |
This information may not be reproduced in any format without the express permission of Diamond Comic Distributors.
How does Diamond calculate the charts? It all starts at the comic book shop.
Data for Diamond’s sales charts — which include the monthly market shares and all top product charts — are compiled by Diamond Comic Distributors from a universe of over 3,500 accounts, comprised of comic book specialty shops and other merchant stores and buyers. The shops are primarily located in North America, with a percentage of sales also to international stores and buyers located throughout the world. The account base includes not only brick-and-mortar comic book specialty shops, but also Internet stores, chain stores, and other specialty stores.
Unit and retail dollar sales are calculated based upon orders invoiced and shipped to Diamond accounts during any given month, which comprises initial pre-orders, advance reorders, and reorders, minus any copies that are received back from a title marked as returnable.